The City of Marble Falls

 

Task

Marble Falls is a Texas Hill Country destination smack dab in the middle of Texas. It has a charming main street lined with local shops and restaurants, and it’s surrounded by every hill country activity one would consider. The city tasked us with creating a fully integrated tourism campaign that would bring visitors to their town.

Writer: Nate Stine
Designers: Gwen Donovan
Web Design: Tim Biery, Kelly Shea
Photographer: Bill Sallans

What We Did

The combination of location and endless charm left Marble Falls with the potential not just for visitors, but for repeat visitors. We let Texas know that it’s worth every trip.

Winner: Visitor Guide - Texas Travel Award, Destination Marketing Campaign

Prints ads appeared in publications like Texas Monthly, San Antonio Magazine, Texas State Travel Guide, and Texas Highways.

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Visitor’s Guide

The full 56 page book can be found in visitor’s centers around the Texas Hill Country as well as here.

Illustrations by Elle Tse.

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Interactive Trip Planner

This microsite introduces the campaign and allows visitors to map out their stay in Marble Falls.

Publication specific print ads for the Dallas Cowboys Yearbook and San Antonio Spurs season publication.

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